Wireless Power Interest, Demand, and Action: 4 Signs We’re All In

What are the latest trending wireless power inquiries and requests? What is driving adoption? Ossia shares insights from internal data and research.

 

On a regular basis, Ossia reviews the latest wireless power inquiries and requests as a whole to ensure that the technology is fulfilling demand, and researches global activities to predict what might be needed next. Although the conversations might seem as if they are hiding in silos, we often spot trending ideas and activities, and those lead to new collaborations and partnerships.

And at Ossia, we are all about encouraging wireless power collaborations and partnerships!

Here are some of the latest most popular activities that we are seeing in the world of Real Wireless Power. If any of these spark an interest in adopting wireless power technology for your organization, we’d love to hear from you.

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1. Everyone Is Excited About Wireless Power over Air with No Distance Limitations

Last year, the big news everyone was talking about was that the FCC issued its first approval of wireless power over air with no distance limitations to Ossia’s Cota Real Wireless Power. Hundreds of U.S. company executives (and those selling into the U.S.) spent a whole lot of time pouring over the details. It had previously been approved without distance limitations in other countries.

The reason this milestone was so popular is that without distance limitations, wireless power over air suddenly became much more applicable across many devices and IoT. A single Cota transmitter currently has the capability to transmit power to multiple devices simultaneously over 30 feet.

The convenience and flexibility of this newly approved feature ignited a whole lot of buzz; here are the top eight wirelessly powered devices at Ossia that are still leading the way today.

2. Wireless Power Development Is Top Initiative Globally

Ossia might be a U.S.-based company, but the demand for its technology is most definitely global. Back in 2021, Ossia held discussions with leaders in Japan about implementing wireless power in Japan and in Japanese-built products. In 2022, this topic was top of mind for innovation leaders world-wide, and conversation quickly turned to action.

Today, if you search for what’s happening in wireless power in Japan (and omit the news about electric vehicles and wirelessly charging roads), you get more than 2,500 news stories.

Japan isn’t the only country interested in developing wirelessly powered ecosystems. An additional 21 countries granted Ossia’s Cota regulatory approval in 2022, and the story about it was very popular. Today, Cota Real Wireless Power has FCC, CE, UK, and global regulatory approval in more than 60 countries.

Companies around the world are creating unique and often exclusive partnerships with each other and are leveraging Ossia’s technology to develop more sustainable, safe, and lighter weight products that require less hands-on maintenance. Speaking of sustainability.

3. Sustainability as a Business Case for Wireless Power

The use cases for wireless power over air are obvious; imagining electronic devices without cords, chargers or batteries is an easy leap to make. What might not be as easy to grasp is the business case for integrating wireless power today.

At Ossia, we have collected at least a dozen viable business cases for switching from wires and batteries to wireless power transmission, and one of the top most discussed ones is sustainability.

Early last year, new research was released that showed the impact of wireless power to IoT growth and corporate sustainability goals. This makes a whole lot of sense. Corporations are eager (and perhaps anxious) to discover new ways to meet and exceed internally set and governmental sustainability rules.

For example, late in 2022, “the European Council (EC) and the European Parliament approved the final text of new sustainability reporting requirements for European Union that will apply to

U.S.-based companies with EU operations.”1 In other words, the pressure is on, and companies are aware that wireless power can significantly impact sustainability.

For more information on wireless power and corporate sustainability, download the whitepaper, The Environmental and Economic Impacts of Wireless Power.”

4. The Need to Understand How Wireless Power Really Works

Although the first three trending topics show us that wireless power is being actively sought out as a solution for a more sustainable, viable power delivery solution for electronic devices world-wide, this last request shows us that there are still a whole lot of people who want to really understand how it works. To give you some examples, some questions we get are:

When Ossia publicly publishes the answers to these questions, we get a strong response. We have two theories on why this is so. One, the concept of wireless power at a distance is becoming more wide-spread and accepted as possible, and a broader range of companies are educating themselves.

And two, the investments in wireless power technologies and companies is growing rapidly;2 while savvy investors may be educating themselves, others may be trying to sort out which wireless power technology is best. Allied Market Research reports that by 2030, the global wireless power transmission market will be valued $35.2 billion.3

The Continuous Evolution of Wireless Power

While we are publishing these insights as part of our effort to raise awareness of what’s happening in the world of wireless power, we are also leveraging research and comments from our clients, colleagues, and partners to continue to inspire the continued evolution and enhancement of Ossia’s patented wireless power technologies to support and surpass current day demand.

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1 https://deloitte.wsj.com/articles/new-eu-sustainability-reporting-rules-how-impacted-us-companies-can-prepare-01675110236

2 https://www.forbes.com/sites/forbestechcouncil/2022/07/19/the-economic-reasons-for-wireless-powers-growth/?sh=503358a45f89

3 https://www.alliedmarketresearch.com/wireless-power-transmission-market