Wireless Power Enables Home Safety: Part 2, Privacy

Smart Home 2When you think about safety at home, you might first think about alarm systems, smoke detectors, and security cameras. All the things that keep your family and valuables safe.

But safety at home also means privacy. The advancement of machine learning and artificial intelligence (AI) in the last decade as led to a plethora of services that can make life easier. The most obvious one is advertising. Why see all the advertisements, when you only need to see the ones that you might care about?

The Convenience of AI and Personalization

To have companies tracking our location and behaviors may seem like a big intrusion, but the convenience factor often overrides our discomfort. For example, letting companies know where we are via GPS helps us immediately locate a shared ride or scooter, get directions, or access local deals 

The artificial intelligence behind portable smart home speaker devices like Amazon Echo, Google Home, and Apple HomePod as well as smart phone assistants like Apple Siri and Google Now are becoming more sophisticated all the time. Because of their always-on, always-listening status, these companies must take precautions in protecting your data: while it’s being collected, while it’s in transit, and while it’s being stored.

As far as we know, they are. But history shows us that the longer a technology has been around, the more likely it is to be compromised, so more security updates are required all the time. With more security features in home devices, you need more reliable, continuous power.

Wireless Power Enables More Robust Security and Privacy Protocols

Wireless power is what will enable companies to more robustly leverage AI and machine learning, not to mention 5G in their home-based products, while continuously optimizing security best practices to protect their customers.

Security, privacy, and safety issues are no surprise to the companies that have been investing in IoT, machine learning, and artificial intelligence in the last five to ten years. The question is, what are they doing about it? Apple’s recent (reported) purchase of an AI company that has a privacy-first approach[1] gives us some confidence that AI, personalization, and security can all co-exist.

Wireless power, like Ossia’s Cota, is here to help make that happen.

[1] https://www.theverge.com/2018/11/21/18106192/apple-privacy-ai-silk-labs-acquisition

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